Tag: Upselling and Cross-Selling
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How to Increase Customer Lifetime Value Through Sales Strategies
Introduction Customer lifetime value (CLV) is one of the most critical metrics for business success. It represents the total revenue a customer generates for a company throughout their relationship with the business. The higher the CLV, the more profitable the business becomes because repeat customers are far more valuable than one-time buyers. A well-crafted sales…
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The Importance of Customer Service in the Sales Process
Introduction Customer service in sales is the foundation of long-term business success. It shapes every interaction a customer has with a brand, influencing whether they make a purchase and if they will return. In a world where consumers have endless choices, delivering outstanding customer service in sales can set a business apart. Customers today expect…
